Success Story: 24% of MVPS.net Customers Now Pay With Crypto

For hosting providers serving customers across multiple regions, payment access can become a real growth constraint.

That was the case for MVPS.net, a European VPS hosting provider of affordable VPS services with infrastructure across multiple European locations, built on SSD and NVMe storage, with an emphasis on performance, broad location coverage, and experienced support.

For a business like that, checkout reliability matters. Customers need to choose a plan, complete payment, and get access without friction. But for MVPS.net, that part of the customer journey was breaking down for a meaningful share of its international audience.

Key takeaways:

• 24% of customers now pay with crypto. After integrating CoinGate, nearly 1 in 4 MVPS.net customers switched to crypto, turning failed payments into completed transactions.
• USDC is driving real payment volume. Demand aligns with CoinGate internal data, where USDC orders grew 1264% YoY and 83.4% of payouts are in USDC, making it the leading operational asset.
• Crypto fixed regional payment failures at scale. In regions like Africa and the Middle East, where cards were failing, crypto enabled reliable checkout and directly contributed to that 24% payment share.

Customers wanted to buy, but payments were failing

MVPS.net was already serving customers beyond its core European footprint. But in some markets, especially across parts of Africa and the Middle East, traditional card payments were too often failing at checkout.

As founder Bogdan Ionescu explains:

“We had many customers, mostly from Africa and the Middle East, whose credit cards were being rejected by our card processors, so they couldn’t buy our services. They kept asking us to implement cryptocurrency payments, especially USDC.”

This was not a minor payment issue. It was a recurring conversion barrier. Demand for the service was there, but the payment rails were not keeping up.

The team first tried to solve the problem directly by accepting Bitcoin on their own. That approach quickly created new operational issues.

“At first, we tried to implement Bitcoin payments directly, but it was very difficult to exchange the funds, and we lost money during Bitcoin price crashes. On top of that, banks were refusing to accept payments from crypto exchanges.”

That is a common turning point for merchants. Accepting crypto directly may sound straightforward, but in practice it can introduce volatility exposure, conversion friction, and banking complications all at once.

The solution: offer crypto payments without handling crypto manually

Instead of continuing with a direct crypto setup, MVPS.net integrated CoinGate.

That changed the structure of the payment flow. Customers could pay in crypto, while MVPS.net could settle in EUR through a MiCA-licensed European provider. For the merchant, this meant solving the demand-side issue without taking on the same manual exchange and banking burden.

“We implemented CoinGate, and since it is Europe-based, one of our banks accepts it because settlement is done in EUR.”

This fit the way MVPS.net operates. The company’s public positioning is built around predictable service, practical infrastructure, and straightforward delivery. Its site highlights KVM virtualization, enterprise SSD and NVMe disks, and fast deployment across EU datacenters. A payment setup that reduced operational friction was a far better match than trying to manage crypto acceptance internally.

Why USDC stood out

What makes this case especially relevant is that customers were not simply asking for “crypto.” According to Bogdan, many of them were asking specifically for USDC.

That aligns with what we have seen in our own payment data. USDC emerged as the dominant operational asset following regulatory changes affecting USDT compliance, with USDC orders up 1264% YoY and 83.4% of all payouts executed in USDC in 2025, according to our data report.

For merchants, that shift makes practical sense. Stablecoins can give customers a borderless payment option while reducing the volatility concerns that come with assets like Bitcoin. In a business where service delivery is immediate and margins matter, that distinction is important.

For MVPS.net, customer demand and operational logic pointed in the same direction.

What MVPS.net customers pay with

Crypto adoption at MVPS.net is not concentrated in just one asset. While USDC is a major payment method, the actual payment mix shows that customers use a broader range of cryptocurrencies depending on their preferences and region.

A pie chart here can help visualize the distribution of cryptocurrencies used by MVPS.net customers.

This distribution shows two important things. First, demand is spread across multiple assets rather than tied to a single coin. Second, while stablecoins like USDC play a major operational role, customers also actively choose assets such as TRX, BTC, and LTC for day-to-day payments.

For MVPS.net, that matters because it reinforces the value of offering crypto payments through a provider that supports multiple customer preferences without adding extra operational complexity for the merchant.

The impact: CoinGate now accounts for 24% of customer payments

Once CoinGate was in place, crypto payments stopped being a feature request and became an active part of the company’s payment mix.

“Now, 24% of our customers pay through CoinGate. It works flawlessly, and our bank does not complain about transactions coming from it.”

That result says a lot.

Nearly one in four customers now pays through CoinGate. For MVPS.net, crypto is not a side option or niche experiment. It is a meaningful payment channel that helps the business capture demand it was previously struggling to convert.

Just as importantly, the setup works on the operational side too. The company can accept customer-preferred payment methods, settle in EUR, and avoid the exchange-related friction it faced when trying to manage crypto directly.

What this means for other hosting and digital infrastructure businesses

MVPS.net’s story is not about adding crypto for the sake of it but about solving a real payment access problem in markets where traditional card rails were underperforming.

The company already had a clear product offer: affordable VPS services, EU-based infrastructure, high-performance storage, and fast provisioning. What it needed was a payment setup that matched the reach of its customer demand.

That is where CoinGate made the difference.

For hosting providers, SaaS businesses, and other digital service companies selling across borders, this is the real value of crypto payments – a better payment access where conventional methods fall short.

Start accepting crypto payments with CoinGate

If your business is reaching customers that cannot reliably pay with cards, crypto payments can help close that gap without forcing your team to manage wallets, volatility, or conversion flows on its own.

Create a CoinGate business account and start offering your customers more ways to pay.